Oriana B
A quietly confident identity for modern jewellery.
About the project
A jewellery designer moving from market stalls to her own shop needed a brand that could grow with her: a wordmark, packaging and a photography direction built around natural light.
Opportunity
The brand had to feel quietly confident, able to grow from a single stall to a shop and a site without starting over each time.
Process
We built everything around restraint: a fine wordmark, a soft palette and plenty of space for the pieces to shine. Photography was directed around natural light, so the jewellery always looks the way it does in person.
Outcome
A brand that carried the move from market stall to storefront.
- Online orders in year one
- 3x
- Repeat customers
- 40%
- Flagship shop opened
- 1
Services
